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Backlinks, along with content, make up the most important factors that influence how well your webpages perform in search engine results pages (SERPs).
If that tells you anything, it should be that backlinks are super-important and should be treated so.
Treating your site's backlinks with the utmost importance they deserve starts with having an idea of what your backlink profile looks like. Put differently, you would have to analyze your backlinks to know where you are and the next level to which you should take it.
And that's where a free backlinks checker tool comes in.
So after getting all these backlink details, what should you do with those?
Search Engine Optimization: Improving your SEO is probably the most profitable thing you can do with backlinks. The information our online backlink tool provides you with will help you see how to best improve your backlink profile for higher search rankings and increased search traffic.
Lost Link Recovery: With the information our tool provides, you can find and take back lost links. Take a look at 404 pages that contain inbound links. Using a 301 redirect will help ensure that your site visitors and search engine spiders are directed to the right page.
Competitor Backlink Audit: Analyze the link profile of your competitors and look for opportunities that can help improve your own link building and search performance. Whenever you perform a competitor backlink check or audit, you must also check the inbound links that are pointing to top ranking pages so you wouldn’t miss out on important link opportunities.
Building Relationships: Follow up on people linking to your sites to build even more beneficial relationships. You can also use this tool to find trustworthy influencers that are related to your business and who have established page authority. They can help you reach your target audience and earn you a valuable link in the process. Use this tool to see who they're linking to or who's linking to them. Reach out and discuss possible ways of getting a link or two from them based on the information our tool presents.
Build Better Backlink Profile: This website link checker lets you see the quality of sites linking back to your sites. You can decide to weed out the low-quality sites while concentrating on the credible ones.
You'll also be able to identify which link building areas (blog comments, social bookmarking, guest blogs, etc.) are most effective for your website. All of this helps you build a higher quality link profile.
Backlinks are links on other websites, pointing to your website. It's also referred to as inbound links or incoming links.
Typically, the more backlinks a website has, the better the website will perform on search engine results pages. Also, the higher the quality of your backlinks, the higher your chances of ranking higher.
How? Google and some other search engines perceive each backlink as a type of recommendation. So the higher the number of backlinks (and their quality) pointing to your website, the more trusted the search engines will deem your site to be. And ultimately, the better your rankings.
So when building backlinks, don't focus only on the number of links. Instead, go for QUALITY and RELEVANCE, too. Mostly target sites whose domain authority are equal to or higher than your site's. (Use our free domain authority checker to test.)
If your site has lots of low-quality backlinks or spammy links, your SERPs rankings will suffer. In other words, it is better to have 10 natural, high-quality backlinks than to have 100 low-quality ones.
That's why you need to use a backlink checker tool to monitor and check your site's backlinks and their value.